Heather Morley, MCIM

HEAD OF MARKETING

Heather is a highly experienced and creative marketing professional with over 20 years' experience. A Member of the Chartered Institute of Marketing since university, Heather is currently working towards Chartered Marketer status, which is the Institute’s prestigious mark of excellence, recognising up to date, experienced and qualified professional marketers.   

Over the years, Heather has worked with multinationals, SMEs, health and care organisations and in the education sector in a wide variety of roles including Marketing Director, independent Marketing Consultant and Lecturer in Business Studies and Marketing. 

For the last 5 years, Heather has specialised in the health and care sector where she has concentrated primarily on strategic and business planning and marketing communications. Heather works closely with About Health clients developing their marketing programmes and in particular developing and implementing marketing plans, undertaking and commissioning corporate branding exercises and developing internal and external communications’ strategies.  

Heather is particularly interested in digital marketing. She firmly believes that all organisations should use digital media to develop and maintain a real dialogue with customers and stakeholders and that every organisation, no matter how small and how limited their financial capacity, can benefit hugely from applying digital marketing tools and techniques.

To contact Heather email heather@abouthealthgroup.com